I’ve just been subjected to possibly the worst advertisement I’ve ever seen – two animated sheep (I think they were sheep anyway) singing a bastardised version of “Push it” by Salt ‘n’ Peppa. This already sounds pretty bad, but when you consider that they were singing about not putting salt or fat in food you can maybe start to appreciate just how terrible this advert was.
What gets me is that some advertising company thinks that people are going to see this sort of bilge and think it’s funny, cool, ironic maybe? The only thing people are going to think when they see adverts like these is “that was shit”, or possibly “I now refuse to shop at the Co-op as a matter of principle”. I for one thought both.
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